获取并提供文本, 书, 为学生提供的商品和服务, 教师, staff and the general public in support of the college’s educational mission to maximize the collegiate experience of our students in achieving their educational goals.
As the primary outlet for 教科书 and related merchandise, as well as serving as the convenience store for the campus, the Bookstore is successfully meeting its mission, employing a professional and loyal staff dedicated to making the store a viable business enterprise and serving students to the best of its ability. In spring 2017 the Bookstore continues to focus on customer service and a pleasant shopping environment, providing students and staff with a wide array of products. 全套的学习用品, 教科书, 教科书租赁, 自定义文本, and texts in multiple formats are just some of the ways we cater to student needs. We also carry a large selection of merchandise from logo t-shirts, 帽子和运动衫, to all possible supplies students may need to be successful. The Bookstore understands the competition in today’s market so consequently does all it can to put student’s first, and to become the preferred shopping destination for 教科书, 其他课程材料, 用品和十大网赌正规平台的标志商品.
The Bookstore conitnues to source multiple ways to provide cost effective text 书 to our students. 除了新的文本, 我们提供租赁, 使用, 自定义打印, online access codes and specific software programs (VERBA) to help students save money (cost comp) on text material. The Bookstore offers full range of academic supllies to help studetns with one stop shopping. 我们也与EOPS合作, College Connections and emergency book loans to help studetns achieve academic success.
The Bookstore supports the Colleges 战略方向 through sourcing more text book options and affordable pricing. Software programs such as VERBA allow students to price compare for affordable options, in addition we offer an affordable book rental program. Online ordering options for studetns have decreased lines at the Bookstore thus obtaining texts is a more efficient system. By reachiing out directly to all 教师 our outreach has increased allowing complete rates up nearly 30% over the previous year.
As an Auxiliary Service, the Bookstore does not perform academic program reviews. We review our program on an annual basis through Unit Planning. Our unit plan is designed to align with the 战略方向 of the College as well as maintain the same high standards of student success.
1) Continue to source affordable text options
2) Build stong relationships with our college community through continued presence in campus events.
3) Improve department morale through colaboration and teamwork.
策略1 -提高完成率
与教师联系，及时收养孩子
Timely adoptions allow for more buy back opportunities for students, as well as allowing the Bookstore to procure as many 使用 copies as possible which helps keep our prices low. We will place flyers in individual mailboxes, 区公告, 给椅子发邮件, 协调员, and area administrative assistants to spread the word. Now that our text book buyer has access to all faculity email, our goal is to see a substantial increase in completion rate.
策略二-拓展学生
面向学生的市场推广
In an effort to build/re-build our relationship with students we will make every effort to connect with the student body. We will use strategies as outlined by the National Association of College Stores and the Missouri Book Company in conjunction with ideas that surface locally. These can include but are not limited to a loyalty program, 店内优惠券和促销活动, 使用社交媒体, 等. In addition we will use every day interactions to help assess the needs and concerns of our student population.
策略3 -提供有竞争力的价格
Utilization of Verba software for competitive pricing
The Verba software package is a robust tool that we are not using to its fullest advantage. We will make using this package a priority in an attempt to keep our prices competitive.
Strategy 4 - Increase text book rental titles
重新评估教科书租赁计划
教材租赁计划, while providing a service to students that is needed and expected, has proven to be complex and demanding of staff time and energy. Solutions to streamline the process need to be identified and implemented.
As an entity of Auxiliary Services the Bookstore is a self-supporting operation. We meet all of our own financial obligations including employee salary and benefits as well as provide financial support to Dining Services. Any profits realized are designated for future business needs.